I couldn’t believe it. It must have been a set up. A really bad joke and I was the victim. I was facing down a freight train and I was losing. I was being humiliated. Worse still… it was a public humiliation and there was absolutely nothing I could do to stop it. It started innocently enough, … [Read more...] about The Key to Business Success: Value Messaging
Featured
How to Keep the Sales You Make
I filled a prescription at our local pharmacy three days ago. Today I came home to a message on the answering machine. Joe called from the South Orange Pharmacy. My first thought was there must be something wrong with our insurance card, but as I listened a smile came across my face. He called to … [Read more...] about How to Keep the Sales You Make
Manage Your Value, Manage Your Time
Like many of us I use Facebook to communicate with friends and clients. I use it to follow my daughter’s adventures as she travels in Europe and Israel. And yes, I use it to browse and see what people are up to. It’s amazing how much time you can spend on Facebook, isn’t it? I went on Facebook … [Read more...] about Manage Your Value, Manage Your Time
The Only Thing Every Entrepreneur Sells
I participated in a chili cook-off. There were four teams. Each team was given the same ingredients, the same utensils and access to the same serving dishes. We all heard the directions at the same time. The clock started, we had 45 minutes to create our chili and present it to the … [Read more...] about The Only Thing Every Entrepreneur Sells
An Entrepreneur’s Life: How to Fit Self Care In
Life as a solopreneur…in many ways the work is the easy part. You know what you’re supposed to be doing. You say that you’re working and your community understands why you’re not available. In fact there’s a certain level of “I’m doing the right thing” when you head to work. However…one of … [Read more...] about An Entrepreneur’s Life: How to Fit Self Care In
Stop Comparing Yourself: Get Ahead in Business By Being You
A client emailed me… I am feeling crazy stuck in a comparison cycle today - and I have so much to do. Just wanted to share my mind-tape today in case you have any sage wisdom. When you play the comparison game it seems that you always fall on the short end of the stick. Everyone else’s … [Read more...] about Stop Comparing Yourself: Get Ahead in Business By Being You