I read an article the other day about a teapot that J. C. Penny is selling. Apparently someone thought it looked like Hitler. J. C. Penny dealt with the matter immediately. They apologized and said that any resemblance is completely unintentional. The article went on to discuss other marketing … [Read more...] about How A Mistake Can Grow Your Business
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It’s Not My Time…It’s Your Reputation
Honestly my first thought was “How rude of these people to waste my time.” This past month I’ve been to four business-building events. I was a speaker at three of them. I booked over seventy-five “follow-up appointments”. I had team members block the time on my calendar and send the other party … [Read more...] about It’s Not My Time…It’s Your Reputation
5 Surefire Ways to Stay True to Your Brand and Message
I was speaking with a client the other day and the subject of branding came up. She felt that until she had thought out every detail of her business and offerings, she couldn't say anything to anyone because she risked being “off brand”. Before I share the rest of our conversation let me say … [Read more...] about 5 Surefire Ways to Stay True to Your Brand and Message
5 Keys to Self Care for Entrepreneurs
When something comes up four times over the course of two days I know it’s serious. Entrepreneurs are lousy at taking care of themselves. Entrepreneurs routinely work long hours. Entrepreneurs often beat themselves up for not doing enough or not doing it well enough. Entrepreneurs have a … [Read more...] about 5 Keys to Self Care for Entrepreneurs
Are you a liar?
Have you ever gone to a networking event and promised yourself that you'd follow up with everyone you met? Now be honest for a minute...have you? If you did that's awesome. Read on to help you keep the conversation going. If not... well... it's time to keep that promise and follow up! The … [Read more...] about Are you a liar?
3 Things To Catapult Your Business to Success
I said, "Does anyone have any questions for me?" The response, "Yes Carrie I do. Since you've been in business for over ten years will you share the top three things that you believe have led to your success?" It was a question I didn't expect so I thought a moment ... here's the answer I … [Read more...] about 3 Things To Catapult Your Business to Success